New book

Photo Nuts and Post is the third installation in the Photo Nuts series and it just launched!
Written by professional photographer, Neil Creek, it gives you the tools you need to make processing work for you. Even if you have experience in editing, you can always learn new tricks.
To celebrate, they are offering 33% off if you buy today -Click here to read more!

Tuesday, August 28, 2012

What does having an iPhone and taking great photos have in common?

I used to swear that I wouldn't get an iPhone. I convinced myself I didn't need one and I was just fine with my old flip phone. Then, my hubby got me one against my better judgement-and I could just kiss him for doing it!

If you have an iPhone and you are a photo geek, you’re already taking one of the most important steps to getting great photos – you’re taking your camera everywhere with you.

Now, did you know that you could create beautiful photos with just an iPhone?

The iPhone is currently the most commonly used camera in the world, with millions and millions of snap shots taken everyday, but only a few photographers are using the full creative potential of the camera.

That’s about to change…

I'm excited to announce that there's a new ebook launching today, iPhone Photography, that will help you learn how to create photos no-one will believe were captured with an iPhone.

The 3GS, 4, or the 4s are all compatible with what this eBook covers.

If you want to dramatically change how you take iPhone photos, this eBook is for you!

Within its 106 pages, this book breaks down iPhone Photographyinto the three main skills you’ll need for complete creative control – Shoot, Edit and Share.

As you progress through each section you’ll discover:

-How the iPhone Camera works and how to use it to take great photos

-How to take more control of your iPhone using Camera Replacement Apps (with a rundown of the best ones)

- Advanced shooting techniques with the ProCamera App to gain maximum control over focusing and exposure

- How to find compelling subjects including; with the family, on the street, in nature, while travelling and at night

-How to develop your own editing style

- A rundown of native iPhone editing functions

-An overview of the best editing apps including one touch apps, filter based editing apps and professional editing apps and techniques

-How to add text and graphic elements to your photos

-How to share your images with family and friends through popular photo-sharing apps including Instragram

-How to get your images ready to print

Are you excited yet?!

There are plenty of illustrations, screenshots and diagrams to help you visualise what you’re reading. Don't know about you, but I need visualization!

This book also includes a handy list of key iPhone photography resources, including blogs, competitions, photographers and the best apps to create your own iPhone photography toolkit.

iPhone Photography is available in two formats for your convenience; a PDF version and an ePUB version.

Download it now and save 25%!

To celebrate the launch of our brand new eBook we’re offering it for a limited time at $14.99 USD – a saving of 25% on the normal price of $19.99 USD.

If you want to take beautiful photos with your iPhone that impress your friends – download a copy of iPhone Photography today!

Thursday, August 23, 2012

Customer Service-how important is it?

As a business owner, I'm very conscious of how other businesses handle customer service. I can't help it. I'm constantly comparing my standards to theirs, or how I would handle the same situation if it had happened to me.

I'm always shocked when I see an obvious way to make a new client, when other businesses throw the opportunity away.

Like for instance, a couple of Saturdays back, I cracked a tooth. My dentist doesn't see patients on Saturdays, so I decided to check out some dentists that were open on Saturdays. I had been thinking about changing dentists since my favorite dentist in the group moved away and I really didn't care for the other dentist. So, I figured that if they could squeeze me in, maybe I would end up liking them and become a new patient.

I called around and found a dentist that was open on Saturdays and asked if they could possibly at least look at it. I mentioned that I was looking for a new dentist and one that was open on Saturdays would be perfect for my schedule as well. She put me on hold for a couple of minutes and when she came back on the line, she said that they didn't have room.


My entrepreneur brain was horrified. If I had the opportunity to make a client for life, I would make the room. I would stay open later if needed, or at least met to get that initial meeting. Maybe that's just me and maybe the dentist didn't need anymore clients, or maybe she had important plans after lunch.

I ended up waiting until Monday and made an appointment with another dentist and now that dentist will be my new dentist. Score for new dentist. Too bad for that other dentist who lost a potential client.

Now, on the other side, I've seen great customer service from our favorite fast place we go to on Sundays. We have two in our city; one that's close to our house (and more convenient) and another one that's on the other side of town (way out of our way).

We would go mostly to the one closest to us and to the farther one when out that way. We found that we would get rude service and wrong orders at the place closest more often than not, and when we went to the inconvenient one, we got excellent service. The manager even remembered us and started giving us VIP discounts for coming.

So, where do you think we go when we want to eat there? Even though it's out of our way, we go there because they go out of their way to keep us as a returning client.

Customer service is the soul of a successful business-remember that!